Dehradun is one of the fastest-growing tier-2 student markets in India, and Youthfluence runs campus marketing here with a local city lead, campus ambassadors and student creators who study at UPES, Graphic Era, DIT University, Doon University and the other colleges below. Residential private universities with an outdoor, lifestyle-heavy content culture.
Colleges and campuses in Dehradun
- UPES
- Graphic Era
- DIT University
- Doon University
- FRI
- Uttaranchal University
Fests and the campus calendar
UPES fests, Graphic Era fests. Fest season is when a single activation reaches the most students in one evening; exam windows are when sampling and WhatsApp outreach work best. We plan Dehradun campaigns around both.
What we run in Dehradun
- Campus activations: stalls, kiosks, fest integrations and seminars.
- Campus sampling: trained ambassadors, demos and feedback capture.
- Campus ambassador programs: semester-long cohorts with weekly missions.
- Student creators and UGC: Dehradun creators with real campus audiences.
- Youth user acquisition: installs, signups and registrations tracked to each campus.
Related work
Campaigns that touched Dehradun or the same playbook: Hive Hostels.
Youthfluence is based in New Delhi and works across 200+ cities. See the full list of city networks or send a brief for Dehradun.


