Industry · EdTech

EdTech Campus Marketing

Peer-driven outreach for EdTech brands: ambassadors, societies and WhatsApp networks that deliver registrations, attendance and signups you can attribute.

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EdTech Campus Marketing campaign by Youthfluence

8.5K+registrations for Unacademy

100+colleges in a week

10K+watch hours

Playbook

Registrations, not impressions.

Ambassador registration drivesUnique links per ambassador; peers convert peers.

Society & department partnershipsExam-prep and career societies as distribution.

Seminars on campusOffline sessions with campus IPs and creator coverage.

WhatsApp mobilisationFreshers' and department groups, forwarded peer to peer.

EdTech growth lives or dies on peer trust. A course recommended by a senior in the same department converts; a banner ad does not. Youthfluence runs EdTech campus programs through ambassadors, exam-prep and career societies, department WhatsApp groups and on-campus seminars, with unique links per ambassador so every registration is attributable.

What we optimise

Registrations, attendance, signups and watch time, by course, year and city. Unacademy's UPSC Summit delivered 8.5K+ registrations across 100+ colleges and 10+ cities in one week, with 100K+ students reached and 10K+ watch hours.